YouTube introduces new ‘Live rings’ feature on mobile 

YouTube is rolling out a brand new characteristic on cell to point when a channel is livestreaming. The Dwell rings characteristic will present a crimson colored ring across the channel avatar when it’s livestreaming.

Neal Mohan, Chief Product Officer, YouTube stated in a tweet, “Actually targeted making it simpler for customers to seek out livestreams on @YouTube so we’re rolling out the Dwell rings characteristic on cell! @YouTubeCreators streaming stay will now have a hoop across the channel avatar and clicking on the avatar will take you on to the livestream.”

The characteristic is much like how Instagram signifies a livestream with a hoop across the consumer’s profile image.

Continued funding

Earlier this month, Mohan, in a weblog put up detailing the platform’s plans for 2022 had stated that it’ll proceed to take a position throughout its a number of codecs: Shorts, Dwell, and video on demand (VOD). 

“And within the months forward, we’ll deliver much more engagement and monetisation choices throughout all three codecs,” Mohan stated 

“Dwell is one other space that can see progress this yr to construct on our momentum — day by day stay watchtime greater than tripled between January 2020 and December 2021,” Mohan additional stated.

The platform can be planning on introducing collaborative livestreaming, which is able to permit creators to go stay collectively.

It has additionally began testing gifted memberships — the power to buy a channel membership for an additional viewer within the livestream with a small group of channels and is planning to roll this out extra broadly within the coming months.

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February 22, 2022