Virtual Gurus Secures $8.4 Million to Grow Virtual Assistant Marketplace Across North America

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New funding, led by the TELUS Pollinator Fund for Good, will concentrate on key progress components, together with machine studying, enterprise account assist, and worldwide growth, whereas offering alternatives for underrepresented people

CALGARY, Alberta — Digital Gurus, a North American-based market that matches organizations with expert distant administrative expertise whereas offering revenue incomes alternatives to underrepresented people, introduced the shut of a mixed $8.4 million Sequence A and non-dilutive funding spherical to assist the corporate’s progress. Anchored by lead investor, the TELUS Pollinator Fund for Good, and supported by different key buyers together with Raven Indigenous Capital Companions, The51, The Houssian Basis and Speed up Fund, Digital Gurus’ cumulative funding since February 2020 now totals $10.4 million.

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The funding raised within the Sequence A will see the workforce introduce machine studying into excessive return on funding areas of the enterprise whereas persevering with to broaden its know-how platform. The corporate’s proprietary matching algorithm is the core of its know-how platform, augmented by administrative, shopper and digital assistant portals that can present every consumer group a sturdy expertise.

“Over the previous yr, we’ve got seen the immense progress and transformation of Digital Gurus and we’re excited to take the lead investor function of their Sequence A spherical,” mentioned Blair Miller, Managing Companion, TELUS Pollinator Fund for Good. “Digital Gurus has made it their mission to offer assist and alternative to those that have historically been ignored for high quality jobs and ensuing revenue, one thing that aligns carefully with the Pollinator Fund’s pillar of constructing extra inclusive communities.”

“Digital Gurus’ entry into machine studying will in the end enhance the standard of labor, connection, and revenue capability of their digital assistants,” says Shelley Kuipers, Co-CEO and Chief Development Officer for The51. “We proceed to be impressed by the work Digital Gurus is doing to drive affect and alternative for underrepresented teams. The spectacular progress and scale trajectory continues to reveal the market worth and wish for what Digital Gurus is constructing. The51 is proud to assist one other woman-led success story.”

The funding may even assist to gas the corporate’s growth into the USA, which at the moment accounts for 38 per cent of the corporate’s income, up exponentially from 3.6 per cent solely 9 months earlier. Operationalizing an enterprise providing that’s anticipated to alter the trajectory of the corporate’s progress may even be a serious focus. The enterprise providing will present bigger organizations with a whole administrative expertise answer, from recruiting, onboarding and coaching of assistants by way of to teaching for leaders on the right way to maximize assistant output by way of efficient delegation.

“One of the crucial thrilling issues for me is that we’re rising and scaling Digital Gurus with out dropping focus of our North Star — our expertise from underrepresented communities,” mentioned Bobbie Racette, Founder and CEO of Digital Gurus. “Social affect will all the time be embedded into our enterprise mannequin. We’re proving that we could be a people-first firm and a tech firm on the identical time, and our buyers are additionally clearly aligned with that imaginative and prescient.”

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Digital Gurus creates significant incomes alternatives for folks in search of an alternative choice to the 9 to 5 workplace work week, whereas additionally priding itself on championing BIPOC folks, folks from the LGBTQ2S+ group, single and stay-at-home dad and mom, and people with alternate talents. Corporations akin to OutTV, Borrowell and 3Strands World Basis have realized time and value financial savings, gained productiveness and supported their Environmental, Social & Governance (ESG) objectives by accessing Digital Gurus’ month-to-month subscription service and leveraging the executive assist they supply.

“Digital Gurus is the embodiment of range alpha — a Founder and firm that proudly expresses and displays Indigenous values in constructing a leading edge community results answer,“ mentioned Stephen Nairne, Chief Funding Officer at Raven Indigenous Capital Companions.

Past offering entry to high quality work alternatives and revenue, Digital Gurus additionally helps work readiness by way of the Digital Gurus Academy. People can leverage the net studying alternatives to upskill and sustain with evolving know-how to assist their continued growth as a digital assistant.

With a devoted concentrate on constructing and enhancing the corporate’s Talentplace platform, decreasing reliance on third-party software program, and changing primary knowledge administration instruments with refined software program to streamline processes, Digital Gurus noticed a income progress of 129 per cent in 2021 alone. In addition they diminished guide intervention and elevated concentrate on purchasers and digital assistant on-line experiences whereas garnering stronger gross sales and an elevated pipeline of administrative professionals to assist the expansion forward.

About Digital Gurus

Digital Gurus is a expertise market that leverages proprietary know-how to match organizations with extremely expert Canadian and American digital assistants. Whether or not your group wants a devoted assistant, particular venture assist or assist with occasional duties, we’re your folks. Be taught extra at www.thevirtualgurus.com | Twitter | Fb | Instagram | LinkedIn.

Concerning the TELUS Pollinator Fund for Good

The $100 million TELUS Pollinator Fund for Good is likely one of the world’s largest company affect funds, and can focus its funding on for-profit corporations and founders dedicated to driving social innovation. The TELUS Pollinator Fund for Good is an extension of TELUS’ long-standing dedication to leveraging the ability of know-how to drive constructive social and environmental outcomes for all Canadians by funding the event of options for reworking healthcare, caring for our planet, supporting accountable agriculture and enabling inclusive communities. To study extra in regards to the TELUS Pollinator Fund for Good, please go to: telus.com/pollinatorfund.

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Ahead Wanting Statements

This information launch incorporates sure forward-looking info that’s topic to uncertainties, dangers and adjustments in circumstances which can be outdoors of Digital Gurus’ management, and displays Digital Gurus’ expectations solely as of the date of this media launch.

Digital Gurus picture property and management bios might be discovered right here.

View supply model on businesswire.com: https://www.businesswire.com/information/residence/20220315005439/en/

Contacts

For media inquiries:

Digital Gurus
media@thevirtualgurus.com
403-460-4878

TELUS Public Relations
Tatianna Goldsney
tatianna.goldsney@telus.com
587-897-7430

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