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Israeli telecom operators Cellcom Israel Ltd. (NYSE:CEL; TASE:CEL) and Associate Communications Co. Ltd. (Nasdaq: PTNR; TASE:). Cellcom’s board of administrators has been involved concerning the persevering with losses of its TV service and have been searching for a merger for a while. Associate additionally makes a loss on its TV actions and the assumption is that collectively the businesses could make a revenue.
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Each Cellcom and Associate additionally really feel threatened by the anticipated entry of Disney Plus and HBO Max into the Israeli market in 2022 in addition to the brand new Keshet-RGE streaming service.
On the one hand buying content material is dear for Cellcom and Associate whereas the Israeli shopper expects a fairly priced triple bundle from telecoms, particularly when shopping for fiber optic companies.
Associate and Cellcom may additionally think about shopping for content material collectively slightly than a full merger. Associate is unlikely to amass Cellcom due to the price of altering the TV field units of Cellcom’s 250,000 TV subscribers. Associate additionally has 250,000 TV subscribers. Any merger would require the approval of regulatory authorities together with the Israel Competitors Authority. However such a merger is more likely to be permitted with Cellcom and Associate comparatively small gamers in contrast with Bezeq unit Sure and Sizzling and worldwide gamers like Netflix.
Printed by Globes, Israel enterprise information – en.globes.co.il – on January 16, 2022.
© Copyright of Globes Writer Itonut (1983) Ltd., 2022.
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